National Provider Code No. 51259 | CRICOS Code 02543G

BSB40820 Certificate IV in Marketing and Communication

(Direct entry)(CRICOS Course Code: 107207G)

This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.

AQF stands for Australian Qualification Framework while KIC stands for Kingston International College.

Description Amount
Application $250.00
Commitment $1,000.00
Tuition $9,400.00
Resource $600.00
Total course amount $11,250.00
  • All fees advertised are in Australian Dollars (AUD).

52 weeks (40 academic weeks + 12 weeks of study breaks)
Mandatory scheduled classes: 2 days weekly.
Academic support day: 1 day weekly, on Fridays.
20 hours academic contact weekly.

  • Year 11 or equivalent and
  • Must meet IELTS 6.0, PTE 50, TOEFL 64, CEA 169, OET B overall test result or equivalent and
  • KIC’s Language, Literacy, Numeracy and Digital (LLND) test. 
UNIT NO UNIT CODE UNIT TITLE UNIT PREREQUISITE/S
Units marked with an *asterisk have one or more prerequisites.
UNIT DURATION
(Weeks)
6 CORE UNITS
1 BSBCMM411 Make presentations Nil 3
2 BSBCRT412 Articulate, present and debate ideas Nil 3
3 BSBMKG433 Undertake marketing activities Nil 3
4 BSBMKG435 Analyse consumer behaviour Nil 3
5 BSBMKG439 Develop and apply knowledge of communications industry Nil 3
6 BSBWRT411 Write complex documents Nil 3
6 ELECTIVE UNITS (3 Elective units from Group A + 3 units from Group B)
7 BSBESB404
(Group B)
Market New Business Ventures Nil 4
8 BSBXCM401
(Group B)
Apply Communication Strategies in the Workplace Nil 4
9 BSBOPS404
(Group B)
Implement Customer Service Strategies Nil 4
10 SIRXMKT006
(Group A)
Develop a Social Media Strategy Nil 3
11 BSBMKG431
(Group A)
Assess Marketing Opportunities Nil 3
12 BSBMKG434
(Group A)
Promote Products & Services Nil 4
Academic weeks 40 weeks
Course study breaks 12 weeks
Total course duration for 12 units of competency 52 weeks
YEAR 2024

STUDY TERMS (T) ACADEMIC DATES STUDY BREAKS
Jan 2024 (T1), 12 weeks 22 Jan 2024 to 31 Mar 2024 (10 weeks) 1 Apr 2024 to 14 Apr 2024 (2 weeks)
Apr 2024 (T2), 13 weeks 15 Apr 2024 to 23 June 2024 (10 weeks) 24 June 2024 to 14 July 2024 (3 weeks)
July 2024 (T3), 12 weeks 15 July 2024 to 22 Sep 2024 (10 weeks) 23 Sep 2024 to 6 Oct 2024 (2 weeks)
Sep 2024 (T4), 15 weeks 7 Oct 2024 to 15 Dec 2024 (10 weeks) 16 Dec 2024 to 19 Jan 2025 (5 weeks)

YEAR 2025

STUDY TERMS (T) ACADEMIC DATES STUDY BREAKS
Jan 2025 (T1), 12 weeks 20 Jan 2025 to 30 Mar 2025 (10 weeks) 31 Mar 2025 to 13 Apr 2025 (2 weeks)
Apr 2025 (T2), 13 weeks 14 Apr 2025 to 22 June 2025 (10 weeks) 23 June 2025 to 13 July 2025 (3 weeks)
July 2025 (T3), 12 weeks 14 July 2025 to 21 Sep 2025 (10 weeks) 22 Sep 2025 to 5 Oct 2025 (2 weeks)
Sep 2025 (T4), 15 weeks 6 Oct 2025 to 14 Dec 2025 (10 weeks) 15 Dec 2025 to 18 Jan 2026 (5 weeks)

YEAR 2026

STUDY TERMS (T) ACADEMIC DATES STUDY BREAKS
Jan 2026 (T1), 12 weeks 19 Jan 2026 to 29 Mar 2026 (10 weeks) 30 Mar 2026 to 12 Apr 2026 (2 weeks)
Apr 2026 (T2), 13 weeks 13 Apr 2026 to 21 June 2026 (10 weeks) 22 June 2026 to 12 July 2026 (3 weeks)
July 2026 (T3), 12 weeks 13 July 2026 to 20 Sep 2026 (10 weeks) 21 Sep 2026 to 4 Oct 2026 (2 weeks)
Sep 2026 (T4), 15 weeks 5 Oct 2026 to 13 Dec 2026 (10 weeks) 14 Dec 2026 to 17 Jan 2027 (5 weeks)

YEAR 2027

STUDY TERMS (T) ACADEMIC DATES STUDY BREAKS
Jan 2027 (T1), 12 weeks 18 Jan 2027 to 28 Mar 2027 (10 weeks) 29 Mar 2027 to 11 Apr 2027 (2 weeks)
Apr 2027 (T2), 13 weeks 12 Apr 2027 to 20 June 2027 (10 weeks) 21 June 2027 to 11 July 2027 (3 weeks)
July 2027 (T3), 12 weeks 12 July 2027 to 19 Sep 2027 (10 weeks) 20 Sep 2027 to 3 Oct 2027 (2 weeks)
Sep 2027 (T4), 15 weeks 4 Oct 2027 to 12 Dec 2027 (10 weeks) 13 Dec 2027 to 16 Jan 2028 (5 weeks)

YEAR 2028

STUDY TERMS (T) ACADEMIC DATES STUDY BREAKS
Jan 2028 (T1), 12 weeks 17 Jan 2028 to 26 Mar 2028 (10 weeks) 27 Mar 2028 to 9 Apr 2028 (2 weeks)
Apr 2028 (T2), 13 weeks 10 Apr 2028 to 18 June 2028 (10 weeks) 19 June 2028 to 9 July 2028 (3 weeks)
July 2028 (T3), 12 weeks 10 July 2028 to 17 Sep 2028 (10 weeks) 18 Sep 2028 to 1 Oct 2028 (2 weeks)
Sep 2028 (T4), 15 weeks 2 Oct 2028 to 10 Dec 2028 (10 weeks) 11 Dec 2028 to 14 Jan 2029 (5 weeks)

YEAR 2029

STUDY TERMS (T) ACADEMIC DATES STUDY BREAKS
Jan 2029 (T1), 12 weeks 15 Jan 2029 to 25 Mar 2029 (10 weeks) 26 Mar 2029 to 8 Apr 2029 (2 weeks)
Apr 2029 (T2), 13 weeks 9 Apr 2029 to 17 June 2029 (10 weeks) 18 June 2029 to 8 July 2029 (3 weeks)
July 2029 (T3), 12 weeks 9 July 2029 to 16 Sep 2029 (10 weeks) 17 Sep 2029 to 30 Sep 2029 (2 weeks)
Sep 2029 (T4), 15 weeks 1 Oct 2029 to 9 Dec 2029 (10 weeks) 10 Dec 2029 to 13 Jan 2030 (5 weeks)